A really interesting viewpoint on UGC and the role of media channel as the gatekeeper of this type of content although the stretch to suggest that brands can be the new arbiters of good and bad content bothers me slightly.... http://www.redplanner.co.uk/2011/06/19/what-jeremy-beadle-can-teach-brands-ab... 
As does this picture of the late great Beadle!
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