It's not news that gaming is now a serious competitor in the revenue stakes to movies - it's also not news that brands want to get involved in product placement in both. We are about to launch a dedicated product placement/brand integration service here at The Big Shot and we will be advising brands on how to get the best from integrating into big budget gaming and movie titles. This will include not just the main feature but lots of associated content placement and marketing opportunities.
I'm not sure where product placement belongs in Call of Duty Modern Warfare 3 but I do know that as trailers go this is as exciting and whistle whetting as it gets!
I'm not sure where product placement belongs in Call of Duty Modern Warfare 3 but I do know that as trailers go this is as exciting and whistle whetting as it gets!
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